Corporate Social Responsibility in the restaurant and fast food industry: a study of communication on healthy eating through social networks
The communication of Corporate Social Responsibility (CSR) of a sample of eight restaurant and fast food companies is analyzed. An exploratory and descriptive method, based on the content analysis technique, is used to analyze the formal and informal CSR communication channels used to promote health...
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Format: | Book |
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Faculdade de Medicina de Botucatu (Unesp),
2021-04-01T00:00:00Z.
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Internet
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A1234.567 |
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