Halo and spillover effect illustrations for selected beneficial medical devices and drugs

Abstract Background Negative news media reports regarding potential health hazards of implanted medical devices and pharmaceuticals can lead to a 'negative halo effect,' a phenomenon whereby judgments about a product or product type can be unconsciously altered even though the scientific s...

Full description

Saved in:
Bibliographic Details
Main Authors: Brent D. Kerger (Author), Autumn Bernal (Author), Dennis J. Paustenbach (Author), Gavin Huntley-Fenner (Author)
Format: Book
Published: BMC, 2016-09-01T00:00:00Z.
Subjects:
Online Access:Connect to this object online.
Tags: Add Tag
No Tags, Be the first to tag this record!

Internet

Connect to this object online.

3rd Floor Main Library

Holdings details from 3rd Floor Main Library
Call Number: A1234.567
Copy 1 Available