Fashion Myths A Cultural Critique (translated by John Irons)
Besides products and services multinational corporations also sell myths, values and immaterial goods. Such 'meta-goods' (e.g. prestige, beauty, strength) are major selling points in the context of successful marketing and advertising. Fashion adverts draw on deeply rooted human values, i...
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| Natura: | Elettronico Capitolo di libro |
| Lingua: | inglese |
| Pubblicazione: |
Bielefeld, Germany
transcript Verlag
2013
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| Serie: | Kultur- und Medientheorie
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| Soggetti: | |
| Accesso online: | OAPEN Library: download the publication OAPEN Library: description of the publication |
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DOAB: description of the publication
Fashion Myths A Cultural Critique (translated by John Irons)
Pubblicazione 2013
DOAB: download the publication
DOAB: description of the publication
Elettronico
Capitolo di libro