Kapak Resmi

An application of logistic regression for analyzing transit advertising characteristics / Sakinah Mat Zin and Nor Aini Hassanuddin

Transit advertising is a medium of advertising that reaches people who use public transport. This study involved a survey commissioned to obtain LRT main-users' response towards transit advertising. This paper investigates the factors influencing the effectiveness of transit advertising. With t...

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Detaylı Bibliyografya
Asıl Yazarlar:	Mat Zin, Sakinah (Yazar), Hassanuddin, Nor Aini (Yazar)
Materyal Türü:	Kitap
Baskı/Yayın Bilgisi:	Universiti Teknologi MARA, Pulau Pinang, 2014.
Konular:	Article PeerReviewed
Online Erişim:	Link Metadata
Etiketler:	Etiketle Etiket eklenmemiş, İlk siz ekleyin!

Benzer Materyaller

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Factors influencing purchase intention based on facebook advertising: DAS / Akmal Aini Othman ... [et al.]
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Pelancongan di Malaysia: tinjauan corak motivasi dan ciri-ciri perjalanan pelancong tempatan pada hujung minggu di negeri-negeri terpilih / Mohd Roswodi Mat Zin and Kushairi Rashid
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Logistic regression in analyzing the determinants of university students' mathematics performance / Zuraida Jaafar ... [et al.]
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Kajian awalan : tunggakan sewa menurut perspektif Islam / Nor Aini Salleh dan Masthurhah Ismail
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Visualizing requirements using use case diagram and diagram 0 for compound information system / Noorihan Abdul Rahman and Nor Asma Mohd Zin
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A Review of property manager's competency in managing green building / Syamim Jaafar and Nor Aini Hj. Salleh
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Television advertisement effectiveness in food industry among centennials / Intan Syafinaz Mat Shafie... [et al.]
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A sentiment analysis of blended learning experience and users' satisfaction across Twitter / Rozianiwati Yusof, Nor Asma Mohd Zin and Noorihan Abdul Rahman
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The convex polytopes and homogeneous coordinate rings of bivariate polynomials / Shamsatun Nahar Ahmad, Nor'Aini Aris and Azlina Jumadi
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The Grobner package in Maple and computer algebra system for solving multivariate polynomial equations / Shamsatun Nahar Ahmad and Nor'aini Aris
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Radiation effect on MHD ferrofluid flow with ramped wall temperature and arbitrary wall shear stress / Nor Athirah Mohd Zin ... [et al.]
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