The effects of brand image, perceived trust and perceived risk on online booking intention: a conceptual model / Khairil Anuar Bahari... [et al.]

• প্রধান লেখক: Bahari, Khairil Anuar (লেখক), Che Azmi, Muhammad Nuruddin (লেখক), Mohd Kamal, Saiful Bahri (লেখক), Zainol, Noorliza (লেখক), Mahat, Fadhlina (লেখক), Abdullah, Dahlan (লেখক)
• বিন্যাস: গ্রন্থ
• প্রকাশিত: Universiti Teknologi Mara Cawangan Pulau Pinang, 2020-01.
• বিষয়গুলি: Article; PeerReviewed
• অনলাইন ব্যবহার করুন: Link Metadata

Over time, the use of the internet and technology has grown rapidly. Most businesses today use the internet as a means of communicating with their customers. This is because the internet has various interactive features and is always available for use. However, when there are too many interactive fe...