Impact of brand awareness, brand equity and brand slogan towards product advertisement: a case study in advertising industry / Rohani Jangga ... [et al.]

Brand awareness is a company's competitive advantage and is a part of a marketing strategy which helps to spread information about a selected company and their products and services. It is crucial that customers remember and recognize a favorite brand every time they want to buy a product. In t...

पूर्ण विवरण

में बचाया:

ग्रंथसूची विवरण
मुख्य लेखकों:	Jangga, Rohani (लेखक), M Ali, Norlina (लेखक), Shahwir, Siti Farrah (लेखक), Kamarolzaman, Noraishah (लेखक), Mohd Hatta, Hazieqa Syabilla (लेखक)
स्वरूप:	पुस्तक
प्रकाशित:	UiTM Cawangan Johor, 2020.
विषय:	Article PeerReviewed
ऑनलाइन पहुंच:	Link Metadata
टैग:	टैग जोड़ें कोई टैग नहीं, इस रिकॉर्ड को टैग करने वाले पहले व्यक्ति बनें!

समान संसाधन

Factors influencing brand awareness of feminine hygiene products among young female adults / Rohani Jangga... [et al.]
द्वारा: Jangga, Rohani, और अन्य
प्रकाशित: (2019)

Religion as brand image in local beauty brand advertising / Mohd Fauzi Harun...[et.al]
द्वारा: Harun, Mohd Fauzi, और अन्य
प्रकाशित: (2019)

PENGARUH ADVERTISING CAMPAIGN, BRAND AMBASSADOR, DAN BRAND AWARENESS TERHADAP MINAT BELI KONSUMEN PADA PRODUK VICTORIA'S SECRET
द्वारा: Millenia Martines,
प्रकाशित: (2022)

PENGARUH ADVERTISING DAN BRAND PERSONALITY TERHADAP BRAND EQUITY : Survei pada Followers Instagram Personal Care Marina di Indonesia
द्वारा: Femmy Hardyanti Safarah, -
प्रकाशित: (2023)

Eco-Tourism and Sustainable Park Management: The TEMUAN experience in Gunung Ledang / Rohani Jangga ... [et al.]
द्वारा: Jangga, Rohani, और अन्य
प्रकाशित: (2021)

The influence of the use of brand ambassador 'stray kids' in Shopee 12.12 birthday sale advertisement and Shopee's brand image towards brand loyalty
द्वारा: Sri Nur Astika, और अन्य
प्रकाशित: (2022)

Level of awareness on the legal implications of plagiarism among adult learners: a case study of public and private universities in Johor and Melaka /Alizah Ali, Rohani Jangga and Nora Mohd Basir
द्वारा: Ali, Alizah, और अन्य
प्रकाशित: (2018)

Alcohol brand use of youth-appealing advertising and consumption by youth and adults
द्वारा: Alisa A. Padon, और अन्य
प्रकाशित: (2018)

Examining influencer compliance with advertising regulations in branded vaping content on Instagram
द्वारा: Nathan A. Silver, और अन्य
प्रकाशित: (2023)

Effects of Brand Awareness, Brand Association, Perceived Quality, and Brand Loyalty on Overall Brand Equity in Sport. A Case Study of an Amateur Football Sports Club
द्वारा: Bańbuła Joanna
प्रकाशित: (2024)

A PRAGMATIC ANALYSIS OF SLOGAN USED IN MOBILE PHONE BRAND
द्वारा: EDDRY Y, PHENGKY
प्रकाशित: (2011)

Celebrity Endorsed Advertisements and Its Influence on Brand Choice and Buying Behavior of Females
द्वारा: Dr. Abdul Rehman Qaisar, और अन्य
प्रकाशित: (2022)

Hubungan Advertising Media Televisi dengan Brand Avareness Produk Minuman Fanta
द्वारा: Soni Suntani Sentiana, -
प्रकाशित: (2007)

PENGARUH MOBILE ADVERTISING TERHADAP BRAND AWARENESS APLIKASI HOOQ(Survei kepada Pengunjung Grapari Telkomsel BSD)
द्वारा: Ratna Suminar, -
प्रकाशित: (2017)

The implementation of aboriginal people act 1954 (Act 134) and customary law in the appointment of Tok Batin Kaum Jakun in Bekok, Segamat / Alizah Ali, Rohani Jangga and Ahmad Nawawi Yaakob
द्वारा: Ali, Alizah, और अन्य
प्रकाशित: (2020)

PRESUPPOSITION ON ENGLISH SLOGAN OF FOOD AND BEVERAGE SLOGAN ADVERTISEMENT IN TELEVISION (PRAGMATICS APPROACH)
द्वारा: MARYATUN , RIRIEN
प्रकाशित: (2010)

Branding the Higher Education: Identity Construction of Universities through Logos, Mottos and Slogans
द्वारा: Ambreen Shahnaz, और अन्य
प्रकाशित: (2021)

Relationship between brand equity of sports tourism destination and psychological factors of advertising messages (Case study: Mashhad aquatic Waves Land)
द्वारा: Ali Salehi, और अन्य
प्रकाशित: (2022)

PENGARUH BRAND AMBASSADOR, BRAND IMAGE, DAN BRAND AWARENESS TERHADAP MINAT BELI SCARLETT WHITENING
द्वारा: Putri Arnelia Agatha,
प्रकाशित: (2023)

The role of social status of brand equity on customer invocations the brand of equatic complexes
द्वारा: Zahra Aminiroshan, और अन्य
प्रकाशित: (2022)

Driving brand equity in health services organizations: the need for an expanded view of branding
द्वारा: James K. Elrod, और अन्य
प्रकाशित: (2018)

A Pragmatic Analysis Of Slogan Used In Car Advertisement
द्वारा: Inderagiri, Ashar Waskito, और अन्य
प्रकाशित: (2013)

STRATEGI BRAND ACTIVATION QUBICLE INDONESIA DALAM MENINGKATKAN BRAND AWARENESS
द्वारा: Arman Febryan, -
प्रकाशित: (2017)

Assessing the Brand Equity of Majid Brand in Comparison with Nike from the Perspective of Iranian Consumers
द्वारा: Morteza Rezaei, और अन्य
प्रकाशित: (2021)

Investigation of Consumer Attitudes from the Perspective of Consumer Based Brand Equity on Tracksuit Brands
द्वारा: Yavuz Yıldız, और अन्य
प्रकाशित: (2018)

Examination of Secondary School Students' Brand Awareness, Brand Loyalty, Brand Functions, and Factors Affecting Brand Loyalty According to Levels of Playing Team and Individual Sports
द्वारा: Ramazan Topuz, और अन्य
प्रकाशित: (2022)

Pengaruh Brand Image, Brand Awareness Dan Brand Trust Terhadap Brand Loyalty Konsumen Air Mineral Merek Aqua Pada Mahasiswa Universitas Muhammadiyah Surakarta
द्वारा: Prasetya, Diar Skriptian Eko, और अन्य
प्रकाशित: (2016)

PERLINDUNGAN HUKUM BAGI KONSUMEN TERHADAP MARKETING AGENSI YANG BEKERJASAMA DENGAN BRAND PELAKU MISLEADING ADVERTISING
द्वारा: Akdavi Akbar Faruq,
प्रकाशित: (2023)

Pengaruh Brand Image Terhadap Brand Equity Yang Dimediasi Oleh Brand Awareness (Studi Deskriptif Kuantitatif pada Pendengar Solo Radio FM di SMA Negeri 2 Surakarta)
द्वारा: Sugiyarti, Sugiyarti, और अन्य
प्रकाशित: (2015)

PENGARUH CORPORATE BRANDING TERHADAP BRAND EQUITY (Studi pada Pelanggan Indihome di Indonesia)
द्वारा: Ulfia Wahdatul Nurfuadah, -
प्रकाशित: (2022)

PENGARUH BRAND IDENTITY DAN CONTENT MARKETING TERHADAP BRAND AWARENESS LOCAL BRAND SKIN GAME PADA FOLLOWERS INSTAGRAM @SKINGAMEOFFICIAL
द्वारा: Brenda Pricillia Mariah,
प्रकाशित: (2022)

Brand equity and willingness to pay for condoms in zimbabwe
द्वारा: Snider Jeremy, और अन्य
प्रकाशित: (2011)

Brand Identity Transfer and Consumers Sport Commitment in the Iranian Football Premier League: Mediating Role of Promotional and Advertising Tools
द्वारा: Ehsan Asadollahi, और अन्य
प्रकाशित: (2020)

Brand awareness, brand preference, and brand loyalty of sport apparel amongst select ethnic groups / Karen E. Danylchuk and David C. Sit
द्वारा: Danylchuk, Karen E., और अन्य
प्रकाशित: (2005)

PERANCANGAN BRAND IDENTITY "CERITA DI UNITED TRACTORS" DALAM UPAYA MENINGKATKAN BRAND AWARENESS
द्वारा: Desi Safitri, -
प्रकाशित: (2024)

PENGARUH BRAND EXPERIENCE, BRAND SATISFACTION, BRAND TRUST DAN BRAND LOYALTY PENGGUNA APLIKASI KOPI JANJI JIWA (JIWA+)
द्वारा: Raprini Meidina,
प्रकाशित: (2022)

Branded
द्वारा: Lynde, Francis, 1856-1930

Brand Content und Brand Image Experimentelle Studie über die Wirkung von Brand Content auf Imagedimensionen /
द्वारा: Albisser, Matthias
प्रकाशित: (2022)

Brand Content und Brand Image Experimentelle Studie über die Wirkung von Brand Content auf Imagedimensionen
द्वारा: Albisser, Matthias
प्रकाशित: (2022)

Brand Content und Brand Image Experimentelle Studie über die Wirkung von Brand Content auf Imagedimensionen
द्वारा: Albisser, Matthias
प्रकाशित: (2022)