Perception and marketing / Hamdan Hassan
Each and everyone of us are 'short-changed' in what we see, hear, smell, touch and taste. In short, we are all with 'short perspectives'. The field of marketing capitalise on this understanding and are well demonstrated by what they do in promoting their products. Consumer activi...
Bewaard in:
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| Formaat: | Boek |
| Gepubliceerd in: |
Universiti Teknologi MARA, Pahang,
1988.
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| Online toegang: | Link Metadata |
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Internet
Link Metadata3rd Floor Main Library
| Plaatsingsnummer: |
A1234.567 |
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| Kopie 1 | Beschikbaar |