The mediating role of competitive intelligence on organizational culture and hotel performance: a proposed theoretical framework / Dian Aszyanti Atirah Mohd. Asri, Ainul Mohsein Abdul Mohsin and Norzuwana Sumarjan

• मुख्य लेखकों: Mohd. Asri, Dian Aszyanti Atirah (लेखक), Abdul Mohsin, Ainul Mohsein (लेखक), Sumarjan, Norzuwana (लेखक)
• स्वरूप: पुस्तक
• प्रकाशित: Universiti Teknologi MARA, Perlis, 2022-08.
• विषय: Article; PeerReviewed
• ऑनलाइन पहुंच: Link Metadata

The tourism industry is widely acknowledged in modern economies. However, to remain competitive, hotels are encouraged to implement strategic planning. The primary goal of this study is to propose a theoretical framework that integrates the role of Competitive Intelligence (CI) in the relationship b...