Systematic literature review on the adaptation of marketing practices in providing information services to UiTM students for COVID 19 / Ain Farahanim Yusree ... [et al.]
Marketing is satisfying clients' needs with products and services. Marketing involves determining what people want and changing products to satisfy those demands profitably. Without a well-thought-out marketing strategy, supplying services and information commodities is insufficient. A 21st-cen...
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| Main Authors: | , , , |
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| Format: | Book |
| Published: |
Faculty of Information Management,
2022-11.
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| Subjects: | |
| Online Access: | Link Metadata |
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Internet
Link Metadata3rd Floor Main Library
| Call Number: |
A1234.567 |
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| Copy 1 | Available |