Self-service kiosks in fast food restaurants: a study on customers' usage intentions / Siti Nur Syahida Mohd Shukry ... [et al.]
This study examines the determinants of usage intention on self-service kiosks in fast food restaurants in Malaysia. The five factors incorporated in this study are performance expectancy, effort expectancy, social influence, promotion, and attitude. Partial Least Square-Structured Equation Modeling...
-д хадгалсан:
Үндсэн зохиолчид: | Mohd Shukry, Siti Nur Syahida (Зохиогч), Mazlan, Suhada Nazira (Зохиогч), Abdul Latip, Muhammad Safuan (Зохиогч), Mohamad, Mohamad Amiruddin (Зохиогч), Azeman, Ainnin Sofea (Зохиогч) |
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Формат: | Ном |
Хэвлэсэн: |
Faculty of Hotel & Tourism Management, Universiti Teknologi MARA,
2023-06.
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Нөхцлүүд: | |
Онлайн хандалт: | Link Metadata |
Шошгууд: |
Шошго нэмэх
Шошго байхгүй, Энэхүү баримтыг шошголох эхний хүн болох!
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Ижил төстэй зүйлс
Ижил төстэй зүйлс
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Academic visit by Universitas Ubudiyah Indonesia / Syahida Fathiah Ahmad Kamal and Assoc. Prof. Dr. Mahmathi Karuppannan
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