Strengthening customer engagement through religious value co-creation / Ken Sudarti and Olivia Fachrunnisa

Value co-creation activities involve and benefit three parties at once, namely: the company, employees, and customers. Based on the customer's perspective, involvement during the value co-creation process causes their needs to be met during their participation. This study aims to examine the re...

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Hoofdauteurs: Ken Sudarti (Auteur), Olivia Fachrunnisa (Auteur)
Formaat: Boek
Gepubliceerd in: 2022.
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3rd Floor Main Library

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