Strengthening customer engagement through religious value co-creation / Ken Sudarti and Olivia Fachrunnisa

• Հիմնական հեղինակներ: Ken Sudarti (Հեղինակ), Olivia Fachrunnisa (Հեղինակ)
• Ձևաչափ: Գիրք
• Հրապարակվել է: 2022.
• Խորագրեր: Article; PeerReviewed
• Առցանց հասանելիություն: Link Metadata

Value co-creation activities involve and benefit three parties at once, namely: the company, employees, and customers. Based on the customer's perspective, involvement during the value co-creation process causes their needs to be met during their participation. This study aims to examine the re...