PENGARUH PERSEPSI KUALITAS, CITRA MEREK, DAN ELECTRONIC WORD OF MOUTH TERHADAP KEPUTUSAN PEMBELIAN PRODUK MASKER WAJAH CAMILLE

This research is using quantitative descriptive method about purchasing decisions of Camille's face mask product. The purpose of this research is to analyze and prove the alleged influence of perceived quality, brand image, and electronic word of mouth on purchasing decisions in the use of Cami...

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Main Author: Anindy Yovitha, (Author)
Format: Book
Published: 2022-06-30.
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3rd Floor Main Library

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Call Number: A1234.567
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